Techrete Launch New Brand & Company Strategy
We are thrilled to launch our brand refresh, reflecting a new vision for Techrete which builds upon the company’s success over the last 38 years in business. We have set in motion, our recently updated company strategy which will provide a stable platform for the company at the top of our sector, into the future.
Pivoting on our company values and strategic drivers, this strategy will ensure we reach our net zero by 2030 and improve our performance across all functional and operational areas, whilst maintaining a people-focussed business, with an engaged and informed workforce.
Techrete CEO, Alastair Smyth said “I am very excited about the future of Techrete and our new brand is heralding a renewed focus on our ambitions. With a clear and well defined strategy centred around sustainability, a strong team and deployment of our expertise, we can face the future with confidence. We will further underpin our new direction with a clear set of values which will be our benchmark for how we approach today, and in the future”